SpartanNash is a Fortune 500 company based in West Michigan that distributes food to independent and corporate-owned stores, as well as military commissaries and exchanges, across the country and abroad. We’ve worked with them since 2003, when they were known as Spartan Stores. We have supported them through a complete corporate website overhaul and a large corporate merger that included a website refresh.
Corporate website redesigns
We've redesigned SpartanNash's corporate site twice, beginning with a major aesthetic leap forward that also included moving the site to Drupal. We then refreshed the design and content as part of the renaming effort that accompanied the merger with Nash Finch Company.
Corporate intranet refresh
We've also redesigned InSite, SpartanNash's intranet. We utilized the Twitter Bootstrap framework to give it mobile-friendly underpinnings and implemented a refreshed design in line with corporate standards.
Elexicon designed the web and in-store kiosk interface for Spartan Stores' "Yes!" Rewards program.