Integrated Marketing
Elexicon's e-marketing services help you maximize the interactivity and relationship-building
power of the Internet. From permission-based direct e-mail to online product demonstrations
and support systems, we develop interactive communications that extend your branding
and marketing footprint into this important new territory.
Elexicon provides a full range of integrated marketing services:
Online brand strategy
Our services and our business are concentrated on interactive, digital media --
but that doesn't mean we ignore your overall print and broadcast media branding.
We work with you to ensure online is more than just another medium for your message.
We strive to make the whole of your online and offline communications greater than
the sum of their printed and digital parts.
Creative direction
Elexicon's writers, designers, and project managers can provide creative direction
for a variety of high-impact creative communications, both on-line and off-line
-- from e-mail messages to multimedia CD-ROMs; from identity design to trade show
booth graphics.
Traditional marketing communications
Elexicon also provides comprehensive traditional marketing communications services
-- brochures, identity materials, trade show graphics, and more. We apply our experience
in information architecture and design to all our technical communications, making
them easy to use and understand.
Web marketing
The Internet provides exciting new opportunities for marketers. Examples include
permission-based e-mail marketing and e-newsletters -- communication vehicles that
can help you stay in touch with your customers and also reach new ones. Elexicon
has the expertise to help you find the most effective online marketing mix.